Are there specific trends in digital marketing that fashion brands should follow?

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Digital marketing for the fashion industry is rapidly evolving. Matebiz Pvt Ltd recommends fashion brands follow trends like social media influencer collaborations, interactive content like virtual try-ons, mobile ads and optimizations, shoppable posts, personalized email marketing, and leveraging video and user-generated content. Tailoring digital campaigns to utilize the latest preferred platforms and innovations is key for fashion companies to engage audiences and stand out.

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